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Lisa & Chris Churakos, Founders

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Rakos Media is a results-driven digital marketing agency serving Buffalo NY and Largo, FL. We partner with clients to deliver innovative website design, brand strategy, and performance marketing solutions.

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At Rakos Media Group, we don’t sell shortcuts, we architect strategies that scale. If you’re ready to turn your digital presence into your sharpest weapon, let’s talk.

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Insights, strategies, and behind-the-scenes intel for founders who play to win.

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Kajabi vs WordPress

There's a Big Difference In Design and Pricing If you're building an online course, chances are you've come across Kajabi and WordPress. One promises simplicity, the other offers control. One locks you into an ecosystem, the other sets you free. But when it comes to...

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The 5 Marketing Metrics That Actually Connect to Revenue

Stop tracking vanity metrics. These are the only 5 marketing numbers that actually tell you if your marketing is making money.

Why 79 Percent of Marketers Cannot Prove Their Marketing Is Working

Most businesses cannot connect marketing spend to revenue. Here is why measurement fails and exactly what to do about it.

Best Marketing Agency Near Me

If this is what you're searching, you could be setting yourself and the agency up for failure...

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About the Authors: Chris & Lisa Churakos Chris and Lisa Churakos are the founders of Rakos Media Group, where they specialize in turning digital "noise" into measurable business equity. With a combined expertise spanning high-ROI PPC, technical SEO, and Conversion-First website design, they help service-based businesses stop renting attention and start owning their markets. As early pioneers of the Search Everywhere Framework™, Chris and Lisa are currently leading the shift into AI SEO (GEO/AEO), ensuring their clients remain the "referenced authority" across both traditional search engines and modern AI agents like ChatGPT and Perplexity.

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Business Insights

Ideas sharpened by experience, not theory. Our blog shares the strategies, stories, and mindset shifts that move businesses forward. These aren’t recycled tips—this is real-world guidance for founders who want to scale with purpose.

Make time for sales: ChatGPT for founder-led sales and marketing. Find prospects, build trust, start conversations. AI prepares, you approve.

How A Solo Entrepreneur Implemented AI and Automation For Sales & Marketing

by Lisa Churakos | Oct 12, 2026 | AI, AI Agents, Automation, Case Studies, ChatGPT

How Rakos Media connected ChatGPT, Jira, email, and WordPress into scheduled AI agents that prepare EduSchool’s outreach, content, and lead magnets.

SEO Is Changing Fast

by | Oct 6, 2026 | AEO/GEO, AI, SEO

SEO is not going away. It is changing because search results are becoming more AI-assisted, Google is getting better at interpreting quality and intent, and AI is making much of the old execution work faster to produce. That does not mean businesses should abandon SEO. It means SEO needs to become m

How to Plan and Implement a Company-Wide Knowledge Portal

by Lisa Churakos | Aug 30, 2026 | AI, AI Agents, Automation, Free AEO GEO Learning Resources

A company-wide knowledge portal should be planned around departments, permissions, search, ownership, migration, governance, AI readiness, rollout, and measurement. Rakos helps businesses connect AI to websites, tools, knowledge bases, workflows, and human review so AI becomes useful business infrastructure.